Reaching discerning audiences in the Middle East & USA with David Morris

Utilising sophisticated targeting we were able to communicate with David Morris’ audience in the Middle East and USA to drive footfall to the Doha Jewellery Fair, and a pop-up in the renowned Bergdorf Goodman department store respectively.

Advanced audience profiling and geo-targeting helped pinpoint high value users in close proximity to the store to increase on the ground awareness as well as direct footfall and attendance. In parallel this same detailed audience profiling and campaign optimisation helped us to reach prospective customers with beautiful digital content in other key markets, thus helping to establish and reinforce David Morris as a leading luxury jeweller outside it’s home market of the UK.

If you would like to discuss any of the points raised in this article in more detail or if you would like to review your creative strategy more broadly please do get in touch on info@creamuk.com.